’s sustainable coffee markets director, Raina Lang, traveled to Nicaragua with staff from @McDonalds
, a @ConservationOrg
& Sustainable Coffee Challenge partner, to learn more about the local challenges facing farmers and the efforts of @McDonalds
coffee roasters — the experts that source the company’s coffee from farmers — to address them.
Since the mid-1800s, coffee has been central to Nicaragua’s culture and economy. As of 2015, the crop represented 16% of the country’s total exports and generated employment for more than 330,000 people — nearly 20% of the Central American country’s population. As global demand for the beverage grows and climate change threatens to cut suitable growing area in half, @ConservationOrg
is working with partners in the coffee industry to find innovative ways to make coffee the world’s first sustainable agricultural product through the Sustainable Coffee Challenge.
Read the photo essay about their trip by visiting blog.conservation.org #SustainCoffee #coffee #nicaragua #mcdonalds #sustainable #conservation