WHICH FUNNEL TO USE
We are going to give you the exact funnel we have used to sell our own physical product on clickfunnels. This funnel can be used for digital products, selling information, product launches and book sales. The process is the same for all markets and is proven to work. We have put in the time and money so you don’t have to!
Get the exact funnel we use here - https://app.clickfunnels.com/funnels/6358590/steps/32261207/overview
The funnel we use is called a 2 step tripwire funnel. The funnel is famous for ‘Free plus shipping’ offers and that’s exactly what we are doing here. A Free plus shipping offer is where you give a low cost product away for free with the custom we just paying the shipping fee.
This is a vey simple page with images of the product, sales copy and often some positive reviews from customers. You need to sell the product like you would anywhere else but more in that later. The beauty of this page is it’s simplicity with a 2 step order form. At the top right of the large you have a form with the customers shipping address and as they proceed to step 2, boxes appear for their payment details. This has been proven to increase conversions versus asking for all the information on one page.
Depending on the prices of the first product you may be able to make your money back in the product however often times you will actually loose money on this first product. This may sound counter intuitive however the use is to use this as a lead magnet to entice customers in.
From here you have a highly qualified customer who has already paid for your product. This is great for remarketing to in the future while building your email list. The beauty here however is where the sales funnel comes into its own by offering order form bumps and up-sells. This is where you money is made.
In the first product page you have what is called an order form bump. This is a related product that you add into the page once the customer has added their payment information. With a 1 click purchase they can easily add the product to their order. This should be a related product you can quickly explain that doesn’t require any further information to sell.
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Happiness is not in the mere possession of money; it lies in the joy of achievement, in the thrill of creative effort. --Franklin D. Roosevelt