Earth Day is the BEST day to lead us gently into the beginning of Fashion Revolution Week. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Second only to big oil, the clothing industry is the next biggest polluter of our pretty planet... it's really just a big, nasty mess... and for what? Who wins in this game? Not many, thats for sure. Speaking environmentally alone, it's estimated that the average American throws away 81 lbs of clothing per year, which when you do the math, equates to 26 billion lbs of textile waste sent to landfill (and that's only the latter half of the problem... the toxic implications of producing those garments is a whole other horror story). ⠀⠀⠀⠀⠀⠀⠀⠀⠀
BUT there's always good to be found, and good to be done, in the wake of issues that feel overwhelming large. We choose our tomorrows. We can shape our futures. We can resolve to slow down, stand up, and reclaim the better world we all deserve. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
And so, here's 10 simple steps you can take to make fashion better:
1 - Follow @fash
2 - Watch the @truecostmovie
documentary to see fashion's global impact first hand and be inspired to flip the script.
3 - Buy fewer, better things. Save up to invest in a piece you love and will wear forever. Support ethical brands/designers that excite you.
4 - Have a clothing swap with friends.
5 - Remake or rediscover something old in your closet.
6 - Stop chasing trends and momentary fads. Go for timeless basics or vintage treasures that express your personality. Buy second hand!
7 - Write letters to your favorite brands asking for transparency or turn your clothes inside out and ask those brands #whomademyclothes
8 - Stop going into stores or browsing catalogs that will tempt you to buy things you don't need. You can't want what you don't see!
9 - Tell a friend about Fashion Revolution Week.
10 - Take part in our week long charity auction supporting the work of @fash_rev
by bidding on one-of-a-kind reinvented thrifted and pre-loved pieces. Bidding starts tomorrow and will run all week :)