it’s simple for me to brand someone else’s business, but when it comes to my own it’s near impossible. deciding on my brand name was by far one of the most difficult things to do (i can’t even begin to tell you how many times it changed) i want my brand to reflect ME but at 27 years old i feel like i’m still trying to figure that out. i jotted down a few of my favorite things, plants being at the top of the list ( @propagate_kate
<- hi that’s me too) then I went to the dictionary & thesaurus and after about a year (not exaggerating) I finally decided on SOW KREATIVE. [sow: verb | to scatter (seed) over land, earth, etc., for growth; plant.] creative with a K because my name ( @its_kati
<- hi that’s me too). and if you notice the gold letters spell out SO KATI. like hiii that’s so kati! the colors are gold & olive green. gold because it’s a classic rich color and olive green because it’s my favorite color. i might hint in a little blush color too but i don’t think my brand name could reflect me more perfectly.