About 2 months ago, nung umabot sa 1.2 billion ang lotto, @geedgee_
and I were in a small meeting room at our workplace... I think we were watching netflix, I don’t remember exactly. But at one point a question came up, “What would you do with 1.2 billion?” It’s one of those questions that are really really fun to answer! Mostly because it’s never gonna happen haha. Anyway, I said mine was the usual condo or house and lot, travel, charity, savings, investment... business... business... hmmm business... but I’m horrible at business so I thought “What’s something that I really want to do?” Then it all came rushing back. I’ve always wanted to pioneer a clothing brand, I didn’t know what kind it would be, what style, nothing, but let’s just say it was a dream.
So right then and there, in that very cozy room, we were sooo hooked with the idea that we started conceptualizing the brand. It’s now definitey gonna be a streetwear brand. “What would we call it?” after so many lame ideas, we agreed on DSTRCT. We were too stoked so I immediately searched for a font for the name, and there! All in one afternoon!
I didn’t think we’d push it this soon. To be honest I didn’t think we’ll actually do it at all. But @geedgee_
and my brother @_jojosiah
really believed it can be done. We suddenly had enough funding, enough drive, and the rest is history.
We just launched our first release last night for pre order! It all still feels surreal. And now that most of the ground work are done, some anxiety is kicking in on whether it’ll click or not but we’re HOPEFUL!
Here’s to (as korni as may sound) chasing dreams and making them happen!
Pls follow @dstrctclothing
and pre order hehe