Benefit Cosmetics US

Show us what you've got, gorgeous! Tag your pics with #benefit & #benefitbrows ! 💗Join us at Roller Liner Diner — our first ever pop-up shop! ↓

Did someone say SALE?! 🔥Shop now through 1/22 on & use code: SAVEMORE to save: ✨20% off $50+ purchase! ✨25% off $75+ purchase! ✨30% off $100+ purchase! #benefit
Double tap if you’re 😍 over this #benefitbrows perfection! @nixevmakeup gets the look with a combo of #goofproofbrowpencil in shade 5 & #gimmebrow +! #regram #friendswithbenefit
Fact: #rollereyebright puts the GLOW in glow up! 👏🏽😂 Leave a 💕 if you remember the OG eye bright pencil! #10yearchallenge #benefit
Spotted: @rogermuru at our Roller Liner Diner pop-up shop! 💁🏽 He’s wearing #kaBROW ! in shade 5, #hoola matte bronzer & #GALifornia blush! 👉🏽Click our ‘Liner Diner’ Highlight for a BTS look & reserve your spot at the link in bio! 📍Los Angeles 🗓 January 12th - 21st ✨FREE entry! #regram #RollWithBenefit
The deals are ROLLIN’ in! 💖Score our iconic #rollerlash mascara & NEW #rollerliner liquid eyeliner for $29 ($47 value!) now at @HSN ! 📸: @juradastudio
Meet the new face of our #rollerliner campaign! 🤗💕 At Benefit, we celebrate women who stand up for what they believe in — which is why we’re working with @kategrantmodel , whose motto is “different is beautiful.” We couldn’t agree more… check out her page to see why she’s a true benebabe! #benefit
Comment how you feel about these #benefit products using just 3 emojis! 💖😍🎀 #regram @_dose_of_beauty
Benebabes only! 💖✨ @mariale lookin’ pretty in pink at our Roller Liner Diner this weekend! 👉🏽 Click our ‘Liner Diner’ Highlight for a BTS look & reserve your spot at the link in bio! ✨FREE entry! ✨50’s diner theme, with a benebabe twist! ✨limited-edition merch! ✨exclusive beauty demos of our NEW product launches! #regram #RollWithBenefit
This is how we ROLL! 💖 Our NEW #rollerliner in black and brown is now available at @macys for $22 each! #macysbeauty #benefit
Started from the bottom, now we’re here 🙌🏽😂 #benefit @world_record_egg #agechallenge
Resting beach face! 😎 Fake a vacation glow all year long with our iconic #hoola bronzing essentials! ✨PS. we’ve got a special #GIVEAWAY for you — check out our IG Stories now! ✨ #benefit
“My fave brow pencil of all time is the #preciselymybrowpencil by @benefitcosmetics !” — @jennaveroni on how she keeps her #benefitbrows on point! 😘💫 #regram #friendswithbenefit
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